Daisy & Dukes is an agency specifically for young actors and models, always putting the young talent first, and covering everything from soaps like Eastenders, to ads for John Lewis, to the stages of the West End. They approached Branch to create a positioning that reflected the excitement of their industry as well as their reputation. So, we worked closely with their founder to define an approach and strategy that would in turn inform their new identity. Run through-out all of their communication channels, the new, exciting and engaging identity builds a stronger connection to their various and diverse audiences.